![]() ![]() In some cases you may want to acquire companies to keep them from falling into the hands of your competitors.īased on the style of acquisitions Yahoo! has been making, #3 seems to be the strongest possibility, with #1 a remote possibility, but neither these strongly support the range of the acquisitions they’ve made. If you know a company’s team really well, you may want to acquire their talent, in addition to their product and revenue, in order to infuse new ideas and talent into the existing business. In my experience, acquisitions are generally done for the following reasons:Īcquiring an upstart in a market you already compete in can help to solidify your position by bringing in more products, services, and talents to enhance your competitive positioning.Īcquiring a company that is generating significant cash, preferably on the bottom line, can improve your balance sheet and provide funds for investing in other areas of the business. Looking over the acquisitions, it’s hard for me to make heads or tails of Yahoo!’s strategy. They’re acquisitions have consisted of mobile applications and gaming companies (Astrid, Summly, Loki Sudios, GhostBird Software, Milewise), social applications (Stamped,, Alike, Jybe, Tumblr), gaming (Playerscale, Bignoggin Productions), video (Rondee, Qwiki), and email/CRM (Xobni). ![]() ![]() After last week’s acquisition spree of BigNoggins Productions, Qwiki, and Xobni, Yahoo! has acquired 15 companies in the last nine months. ![]()
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